At the age of seven years old Joanna moved to Madison, WI with her family in January of 1976 from Nazareth, Israel. She received her BA in Accounting and her Masters in Executive Management from the University of Wisconsin – Madison. Joanna’s career includes acting and music producing in Hollywood and New York, working in film distribution in the Cannes Film Festivals, to being the CEO of a $130-Million-dollar real estate company. Today she runs a financial family office partnership at Northwestern Mutual, as well as owning her real estate company. Among her proudest endeavors is founding The Brauds Network with the mission of women empowering women. Watching what this network has developed into is more than she could have imagined. Joanna is a community leader and involved in various start up businesses and non-profits consulting them on best business practices, leadership and sustainable growth. Her most honored experience is being a mother to her daughter Raquel, who is extraordinary in her own right living in New York.